Friday, May 24, 2013

How to Write SEO Content: 5 Things to Consider

How to Write SEO Content: 5 Things to Consider

Welcome to Tips for Writing SEO Content, an unsponsored blog that provides genuine, no-fluff information to help SEOs of all levels, from beginners to the most experienced.  Now more than ever, writing quality content is imperative.  In this post, you will 5 tips on how to write SEO content.

1. Perform Keyword Research

Identify the keywords you want to target.  Your keywords should not be so broad as to compete with well-established websites, but not be so narrow as to be irrelevant.  You also don’t want to include too many keywords so the search engine bot knows the main topic of your content.  Use your keywords in the title, headers, introduction paragraph, URL, body and alt text.

2. Meticulously Research Your Topic

I’ve said this time and time again—content is king!  That's one of the first things you need to know about how to write SEO content.  This is especially true since the new Penguin algorithm was released, making unique, useful content the thing that search engines want to see.  Research several credible sources, pull out the most sought-after information and organize it in a way that appeals to your audience.

3. Use Content-Comparison Software

Duplicate content will kill your page rank.  Using content-comparison software like Copyscape is a good way to tell if your writing is original enough.  It’s cheap and easy to use.

4. Make Your Article Readable

Traffic turnover and returning users matter when it comes to search engine indexing.  If you just throw big blocks of text in an article, no one’s going to read it no matter how useful the contents.  Use bulleted lists and subheadings to help readers skim through your article to the good stuff.

5. Edit Your Content

Editing your content carefully will help the readability of your article.  It will also give you the opportunity to organize and input keywords.  Throwing a truckload of content on the internet no longer works.  Edit so your content makes sense to the reader.

Here's a great video with more information on how to write SEO content:

If you’re a beginning SEO, there’s much more to read and many videos to watch before you start producing quality content.  Stay tuned for more info on how to write SEO content. how to write SEO content tips for writing SEO content editing SEO content how to edit SEO content most important tags SEO content

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